Largest Contentful Paint
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
How to optimize sonofoak.com
Critical CSS and JavaScript files are blocking page rendering and delaying LCP by 2.15 seconds.
In your Shopify theme, inline critical CSS directly in the <head> section. Defer non-essential CSS like Swiper and custom styles using media='print' onload="this.media='all'". Move the Intelligems bundle script to load after DOM ready or use defer attribute.
A score of 38 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Largest Contentful Paint
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Interaction to Next Paint
Good: < 200ms
Measures how quickly the page responds to user interactions
Cumulative Layout Shift
Good: < 0.1
Measures visual stability - how much content shifts during page load
This Shopify site has severe performance issues with a critically low score of 38/100. The biggest problem is massive render-blocking resources that delay your page from becoming interactive for over 62 seconds, with your Largest Contentful Paint taking nearly 58 seconds to load. The site is loading an enormous 22MB of data including oversized images and unused JavaScript from multiple third-party services like chat widgets, analytics, and marketing tools. Immediately addressing the unused JavaScript (795KB savings), optimizing oversized images (515KB savings), and removing render-blocking CSS/JS could potentially improve your score by 40+ points and dramatically reduce load times from nearly a minute to under 10 seconds.
Why It Matters:
Over 795 KiB of unused JavaScript is downloaded unnecessarily, wasting 5.3 seconds of load time.
How to Fix:
Remove duplicate jQuery libraries (you're loading both 2.2.4 and 3.6.0). Audit Shopify apps like Inbox chat widget and remove unused features. Use dynamic imports for Google Tag Manager and Facebook Pixel to load them after page interaction.
Why It Matters:
Images are 515 KiB larger than needed for mobile devices, delaying LCP by 350ms.
How to Fix:
In your Shopify theme liquid files, use responsive image syntax with srcset for hero images. Replace fixed width/height with responsive dimensions using Shopify's image_url filter with size parameters. Enable WebP format in theme settings if available.
Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.
Get AI-powered performance insights with actionable fixes in 30 seconds
More Shopify Speed Tests
102 KiB of unused CSS blocks first paint and delays content visibility by 150ms.
Mobile slideshow images are oversized by 123 KiB and delay LCP by 150ms with poor compression.
1,072 KiB of unused JavaScript delays LCP by 2.9 seconds and blocks critical rendering.
31KB of unused JavaScript and 19KB of unused CSS (98% of FontAwesome) waste bandwidth and slow loading.