Eliminate Unused Google Tag Manager JavaScript

How to optimize scraperapi.com

WordPress SiteScore: 64/100Analyzed December 2025

Eliminate Unused Google Tag Manager JavaScript

High Impact+12 points estimated

Why It Matters

Unused JavaScript wastes 329 KiB and delays LCP by 300ms while blocking the main thread.

How to Fix

Review Google Tag Manager container GTM-K4CBW6S and remove unused tracking tags. Use GTM's built-in tag assistant to identify firing triggers. Implement conditional loading for conversion tracking scripts only on relevant pages. Consider moving non-critical analytics to load after page interactive.

0Needs Improvement

What This Score Means

A score of 64 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

4.4s
Poor

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

220ms
Needs Improvement

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.00
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This WordPress site has poor performance with a score of 64/100, indicating significant user experience issues. The biggest problem is excessive JavaScript bloat - the site loads 329 KiB of unused JavaScript code, primarily from Google Analytics and tracking scripts, which delays page interactivity to a painful 16.8 seconds. The main thread is overwhelmed with 4.3 seconds of JavaScript processing, causing the largest content to appear after 4.4 seconds instead of the recommended 2.5 seconds. Removing or deferring unnecessary tracking scripts and optimizing JavaScript delivery could improve the score by 15-20 points and dramatically reduce loading times.

Other Optimization Recommendations

Reduce Main Thread Blocking Time

High Impact+15 points estimated

Why It Matters:

4.3 seconds of main-thread work creates 540ms of blocking time, preventing user interactions.

How to Fix:

Install WP Rocket or Autoptimize to defer JavaScript execution. Split large jQuery tasks into smaller chunks using setTimeout. Move heavy script evaluation to web workers where possible. Audit WordPress plugins for performance impact and remove unnecessary ones.

Optimize Font Loading Strategy

Medium Impact+8 points estimated

Why It Matters:

Poor font-display settings cause 50ms FCP delay and create invisible text during load.

How to Fix:

Add font-display: swap to @font-face declarations for FontAwesome and custom fonts. Preload critical fonts using <link rel='preload'> in WordPress header. Use font metric overrides in CSS to reduce layout shift when fonts load.

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