LCP
Largest Contentful Paint
44.6s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Remove Unused JavaScript Dependencies
How to optimize hkdesignpro.com
Remove Unused JavaScript Dependencies
High Impact+25 points estimated
Why It Matters
Unused JavaScript costs 1,086 KiB and delays LCP by 7.8 seconds, representing the largest performance bottleneck.
How to Fix
Disable reCAPTCHA unless forms require it, or load it conditionally only on contact pages. Remove or defer Google Analytics until after page interaction. Use Asset CleanUp Pro plugin to selectively disable unused scripts on pages that don't need them.
0Needs Improvement
What This Score Means
A score of 55 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
111ms
Good
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site has poor performance with a score of 55/100 and extremely slow loading times. The biggest problem is excessive unused JavaScript that's wasting over 1MB of data and delaying page interactivity by 45+ seconds - particularly from Google reCAPTCHA and tracking scripts that are loading twice. Additionally, the site is loading 88KB of unused CSS and has unoptimized images that could be compressed by 700KB. Removing duplicate scripts, minifying JavaScript files, and compressing images could potentially improve the performance score by 30+ points and dramatically reduce the painfully long load times that are likely driving users away.
Other Optimization Recommendations
Optimize Image Delivery and Compression
High Impact+20 points estimatedWhy It Matters:
Images waste 711 KiB and delay LCP by 1.7 seconds due to oversized dimensions and poor compression.
How to Fix:
Install ShortPixel plugin to automatically compress existing images. Resize the hero image (For-Banner-768x768.webp) to match its 412px display width. Add fetchpriority='high' to the LCP image and remove loading='lazy' from above-the-fold images.
Defer Render-Blocking CSS Resources
Medium Impact+15 points estimatedWhy It Matters:
Render-blocking CSS delays First Contentful Paint by 5.1 seconds, preventing content from appearing quickly.
How to Fix:
Use WP Rocket or Autoptimize to defer non-critical CSS like animations and unused widget styles. Inline critical above-the-fold CSS directly in the HTML head. Load remaining CSS asynchronously using media='print' onload trick.
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WordPress Performance Resources
Optimize Hero Image Delivery
The 664KB hero background image is delaying LCP by 1.6 seconds as it's not optimized or prioritized.
Remove Unused JavaScript and CSS
Over 2.4MB of unused JavaScript and 411KB of unused CSS are slowing LCP by 7+ seconds.
Eliminate Render-Blocking Resources
Critical CSS and JavaScript files are blocking initial page render, delaying FCP by 4.4 seconds.
Extend Cache Lifetimes for Assets
Short cache durations force unnecessary re-downloads on repeat visits, slowing LCP by 150ms.