LCP
Largest Contentful Paint
37.4s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Reduce JavaScript Execution Time
How to optimize hkdesignpro.com
Reduce JavaScript Execution Time
High Impact+25 points estimated
Why It Matters
JavaScript execution takes 5.7 seconds, blocking the main thread and causing 1,200ms Total Blocking Time.
How to Fix
Use WP Rocket or Autoptimize to defer non-critical JavaScript. Remove unused reCAPTCHA features and optimize Facebook Pixel loading. Consider lazy-loading the Instagram embed script until user interaction.
0Poor
What This Score Means
A score of 37 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
199ms
Good
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site has severe performance issues with a score of only 37/100. The biggest problem is excessive JavaScript execution time (5.7 seconds), which is blocking page interactions and causing a painfully slow Time to Interactive of 37.6 seconds. The site is loading massive amounts of unused JavaScript (881 KiB of waste) and CSS (88 KiB of waste), primarily from reCAPTCHA, Facebook tracking scripts, and various WordPress plugins. Reducing JavaScript payloads, removing unused code, and optimizing the plugin ecosystem could dramatically improve the score by 30+ points and transform the user experience from frustratingly slow to acceptable.
Other Optimization Recommendations
Remove Unused CSS and JavaScript
High Impact+20 points estimatedWhy It Matters:
881 KiB of unused JavaScript and 88 KiB of unused CSS waste 4.6 seconds of LCP time.
How to Fix:
Install Asset CleanUp Pro to disable unused plugins on specific pages. Remove unused Dashicons CSS from frontend. Audit reCAPTCHA implementation to load only necessary components for your forms.
Optimize LCP Image Loading
High Impact+15 points estimatedWhy It Matters:
The LCP image has lazy loading enabled and lacks fetchpriority, delaying critical content visibility.
How to Fix:
Remove loading='lazy' from the hero banner image. Add fetchpriority='high' to the LCP image element. Use WordPress's wp_get_attachment_image() with priority attributes for above-the-fold images.
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WordPress Performance Resources
Optimize Hero Image Delivery
The 664KB hero background image is delaying LCP by 1.6 seconds as it's not optimized or prioritized.
Remove Unused JavaScript and CSS
Over 2.4MB of unused JavaScript and 411KB of unused CSS are slowing LCP by 7+ seconds.
Eliminate Render-Blocking Resources
Critical CSS and JavaScript files are blocking initial page render, delaying FCP by 4.4 seconds.
Extend Cache Lifetimes for Assets
Short cache durations force unnecessary re-downloads on repeat visits, slowing LCP by 150ms.