LCP
Largest Contentful Paint
2.7s
Needs Improvement
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Optimize Video Asset Loading
How to optimize tall.agency
WordPress SiteScore: 96/100Analyzed January 2026
Optimize Video Asset Loading
Medium Impact+1 point estimated
Why It Matters
The 5MB video file dominates your 5.1MB total payload and likely delays other critical resources.
How to Fix
Compress the Tall-Reel-2025-Teaser.mp4 using H.264 with lower bitrate. Implement lazy loading with intersection observer API. Consider poster image with click-to-play for above-the-fold videos.
0Good
What This Score Means
A score of 96 falls in the "Good" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
72ms
Good
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site performs very well with an excellent score of 96/100, but there's still room for improvement. The biggest issue is a large 5MB video file that's contributing to an enormous network payload and causing some loading delays, with your Largest Contentful Paint at 2.7 seconds. You can boost performance further by removing unused JavaScript (particularly jQuery which is 76% unused), optimizing or compressing that video file, and fixing forced reflows in your animation scripts that are causing unnecessary layout recalculations. These optimizations could save you about 150ms in load time and reduce bandwidth costs for your users.
Other Optimization Recommendations
Eliminate Forced Layout Reflows
High Impact+2 points estimatedWhy It Matters:
JavaScript is causing 139ms of forced reflows that block the main thread and delay user interactions.
How to Fix:
Optimize your GSAP animations and SplitText usage to batch DOM reads and writes. Use requestAnimationFrame for layout-triggering operations. Cache geometric properties instead of repeatedly querying offsetWidth/offsetHeight in your main.bundle.js.
Remove Unused jQuery Code
High Impact+1 point estimatedWhy It Matters:
jQuery contributes 24KB (76% unused) that delays LCP by 150ms with no functional benefit.
How to Fix:
Audit your WordPress theme for jQuery dependencies in tall/dist/js/. Replace jQuery functionality with vanilla JavaScript or remove if unused. Use wp_deregister_script('jquery') in functions.php if not needed by plugins.
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WordPress Performance Resources
Eliminate Render Blocking CSS
CSS files are blocking initial page render and delaying LCP by 200ms.
Reduce JavaScript Execution Time
JavaScript blocks the main thread for 4.1 seconds, causing 720ms Total Blocking Time and poor interactivity.
Optimize Font Loading Display
Font loading delays are blocking First Contentful Paint by 900ms and causing layout shifts.
Optimize Caching and Font Loading
Poor cache policies waste 112 KiB on repeat visits and custom fonts delay render by 2.5 seconds.
Frequently Asked Questions
Keep Your Site Fast After Optimization
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