Optimize Logo Image Dimensions

How to optimize solsticehw.com

WordPress SiteScore: 80/100Analyzed April 2026Re-analyze this site

Optimize Logo Image Dimensions

Medium Impact+3 points estimated

Why It Matters

Your logo downloads 768x363px but displays at 245x116px, wasting 24KB of bandwidth and slowing page load.

How to Fix

Create a properly sized logo version (245x116px) in your WordPress media library. Update the Divi theme customizer to use the correctly sized logo. Enable responsive images in your theme to serve appropriate sizes for different devices.

0Needs Improvement

What This Score Means

A score of 80 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

2.7s
Needs Improvement

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

17ms
Good

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.11
Needs Improvement

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This WordPress site has decent performance with a score of 80/100, but suffers from significant layout stability issues. The biggest problem is web fonts loading slowly and causing major layout shifts (CLS score of 0.115), which makes content jump around as the page loads and creates a poor user experience. The site is also loading 54KB of unused CSS code and has an oversized logo image that could be optimized. Fixing the font loading strategy to prevent layout shifts and cleaning up the unused CSS would be the most impactful improvements to boost both performance scores and user experience.

Other Optimization Recommendations

Eliminate Web Font Layout Shifts

High Impact+15 points estimated

Why It Matters:

Web fonts are causing 0.115 CLS score by shifting text content during load, directly impacting user experience.

How to Fix:

Add font-display: swap to all @font-face declarations in your theme. Preload critical fonts by adding <link rel='preload' href='font-url' as='font' crossorigin> to header.php. Use fallback fonts with similar metrics in your CSS font stack to minimize shifting.

Remove Unused Divi CSS Rules

High Impact+12 points estimated

Why It Matters:

85% of your main stylesheet (54KB) is unused CSS that delays rendering and increases download time.

How to Fix:

Install Divi Booster or Asset CleanUp Pro to remove unused Divi modules and CSS. Enable Divi's static CSS file generation in theme options. Use a plugin like UnCSS or PurgeCSS to strip unused CSS rules from your stylesheets.

Keep Your Site Fast After Optimization

Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.

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