LCP
Largest Contentful Paint
16.7s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Optimize Image Delivery
How to optimize dogonline.co.za
Optimize Image Delivery
Medium Impact+12 points estimated
Why It Matters
Customer review images are oversized by 809 KiB and not properly compressed, slowing LCP by 300ms.
How to Fix
Install ShortPixel to automatically compress and resize customer uploaded images. Configure responsive image sizes in WooCommerce customer reviews settings. Add explicit width/height attributes to prevent layout shifts during image loading.
0Poor
What This Score Means
A score of 45 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
217ms
Needs Improvement
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site has severe performance issues with a score of 45/100, indicating poor user experience. The biggest problem is excessive unused JavaScript that's wasting 934 KiB and delaying page loading by nearly 4 seconds, particularly from YouTube embeds and WordPress components that aren't being fully utilized. The site also suffers from forced reflows causing layout instability, inefficient caching leading to repeated downloads of large images, and render-blocking resources that prevent content from displaying quickly. Removing or deferring unused JavaScript, optimizing image delivery, and implementing proper browser caching could dramatically improve the site's performance and Core Web Vitals scores.
Other Optimization Recommendations
Remove Unused JavaScript Code
High Impact+25 points estimatedWhy It Matters:
934 KiB of unused JavaScript is blocking page rendering and delaying LCP by 3.9 seconds.
How to Fix:
Remove or defer the YouTube embed scripts that consume 318KB unused. Audit WooCommerce components.min.js (196KB unused) and remove unnecessary features. Use Asset CleanUp Pro to selectively disable scripts on product pages where not needed.
Fix Forced Reflow Issues
High Impact+18 points estimatedWhy It Matters:
JavaScript is causing 314ms of forced layout recalculations, blocking the main thread and hurting user interaction.
How to Fix:
Update commercegurus-attribute-swatches.js to batch DOM reads/writes instead of triggering reflows. Replace jQuery geometric property queries with CSS transforms where possible. Cache element dimensions to avoid repeated offsetWidth calls.
Keep Your Site Fast After Optimization
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Related Performance Analyses
More WordPress Speed Tests
WordPress Performance Resources
Fix Forced Reflow Issues
JavaScript is causing 314ms of forced layout recalculations, blocking the main thread and hurting user interaction.
Remove Unused JavaScript Code
934 KiB of unused JavaScript is blocking page rendering and delaying LCP by 3.9 seconds.
Improve Image Compression and Formats
Images can be reduced by 178KB through better compression and modern formats, saving 300ms on LCP.
Remove Unused CSS and JavaScript
Unused code blocks rendering for 450ms and wastes 94KB of bandwidth, directly impacting FCP and LCP times.