Optimize Font Display Strategy

How to optimize finhomecontracting.com

WordPress SiteScore: 47/100Analyzed April 2026Re-analyze this site

Optimize Font Display Strategy

Medium Impact+8 points estimated

Why It Matters

Poor font loading causes 90ms delay in First Contentful Paint and creates layout shifts.

How to Fix

Add font-display: swap to all @font-face declarations in your theme's CSS. Preload critical fonts (Elementor icons and Google Fonts) using <link rel='preload'> in your WordPress header. Use font-metric overrides in CSS to prevent layout shifts during font swaps.

0Poor

What This Score Means

A score of 47 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

6.5s
Poor

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

223ms
Needs Improvement

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.00
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This WordPress site has poor performance with a score of 47/100. The biggest problem is excessive JavaScript execution time (2.5 seconds), primarily from Google reCAPTCHA and jQuery plugins, which severely delays page interactivity and causes the Time to Interactive to reach 15.2 seconds. The site also suffers from a redirect that wastes 800ms and render-blocking CSS that delays content visibility by 2.6 seconds. Reducing JavaScript payloads, fixing the redirect, and deferring non-critical CSS could improve the score by 30+ points and dramatically enhance user experience, especially on mobile devices.

Other Optimization Recommendations

Eliminate Multiple Page Redirects

High Impact+12 points estimated

Why It Matters:

The redirect chain delays LCP and FCP by 800ms, significantly impacting user experience.

How to Fix:

Update all internal links to point directly to https://finhomecontracting.com/dallas-kitchen-remodeler/ instead of the non-slash version. Configure your WordPress .htaccess to prevent trailing slash redirects. Use a plugin like Redirection to audit and fix redirect chains.

Reduce JavaScript Execution Time

High Impact+15 points estimated

Why It Matters:

JavaScript execution takes 2.5 seconds and blocks the main thread, delaying interactivity by over 600ms.

How to Fix:

Defer non-critical reCAPTCHA loading until user interaction using async/defer attributes. Remove unused Elementor modules and consolidate remaining scripts. Consider replacing jQuery with vanilla JavaScript for simple interactions to reduce the 726ms jQuery execution time.

Keep Your Site Fast After Optimization

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