LCP
Largest Contentful Paint
25.1s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Minify and Defer JavaScript
How to optimize hqpackaging.com
Minify and Defer JavaScript
High Impact+18 points estimated
Why It Matters
Unminified JavaScript adds 814 KiB of bloat and blocks rendering for 4.5 seconds.
How to Fix
Install WP Rocket or Autoptimize to minify JavaScript files automatically. Enable JavaScript deferring for non-critical scripts like analytics and social media pixels. Move Facebook Pixel and HubSpot tracking to load after page interaction using Google Tag Manager's consent mode.
0Poor
What This Score Means
A score of 33 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
887ms
Poor
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site has severe performance problems with a critically low score of 33/100. The biggest issue is massive amounts of unused JavaScript code from WordPress block editor files, wasting nearly 2MB of data and delaying page loading by over 10 seconds. The site takes an alarming 25 seconds for the main content to appear and 31 seconds to become fully interactive, which will frustrate users and hurt search rankings. Removing or deferring the unused WordPress block editor scripts, minifying the remaining JavaScript files, and optimizing the enormous network payload could improve performance by 50+ points and dramatically enhance user experience.
Other Optimization Recommendations
Eliminate Unused JavaScript
High Impact+25 points estimatedWhy It Matters:
Unused JavaScript wastes 1,939 KiB and delays LCP by 10.2 seconds, severely impacting page performance.
How to Fix:
Disable unused WordPress block editor scripts (block-editor.js, components.js) since this appears to be a business site not using the block editor. Use Asset CleanUp Pro or WP Rocket to conditionally load these scripts only on admin pages. Remove React components if not actively used for frontend functionality.
Fix Image Dimensions and Optimize
Medium Impact+12 points estimatedWhy It Matters:
Images without dimensions cause layout shifts and waste 180 KiB through improper sizing and formats.
How to Fix:
Add explicit width and height attributes to all img tags, especially in the Google Reviews widget and image carousel. Install ShortPixel to automatically convert images to WebP format and compress oversized images. Set fetchpriority='high' on your LCP image (hero background) to prioritize its loading.
Keep Your Site Fast After Optimization
Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.
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Related Performance Analyses
More WordPress Speed Tests
WordPress Performance Resources
Fix Image Dimensions and Optimize
Images without dimensions cause layout shifts and waste 180 KiB through improper sizing and formats.
Eliminate Unused JavaScript
Unused JavaScript wastes 1,939 KiB and delays LCP by 10.2 seconds, severely impacting page performance.
Optimize Image Delivery and Caching
Images are oversized by 65KB and cache headers are too short, forcing unnecessary re-downloads.
Eliminate Unused CSS and JavaScript
148KB of unused JavaScript and 24KB of unused CSS are slowing down your site unnecessarily.