Implement Proper Font Loading Strategy

How to optimize southwakesabres.org

WordPress SiteScore: 57/100Analyzed April 2026Re-analyze this site

Implement Proper Font Loading Strategy

Medium Impact+8 points estimated

Why It Matters

Font loading blocks content rendering for 730ms and delays First Contentful Paint.

How to Fix

Add font-display: swap to all @font-face declarations in your WordPress theme. Preload critical fonts (eicons.woff2 and merriweather.woff2) by adding <link rel='preload'> tags in your theme's header.php. Consider using system fonts for non-critical text to reduce font requests.

0Needs Improvement

What This Score Means

A score of 57 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

7.8s
Poor

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

181ms
Good

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.05
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This WordPress site has serious performance problems with a poor score of 57/100. The biggest issue is extremely slow loading times, with pages taking over 10 seconds to become visually complete and 22 seconds to become fully interactive. The primary culprit is oversized, unoptimized images that could save 740 KB if properly compressed and resized for their display dimensions. Additionally, the site loads massive amounts of unused JavaScript (538 KB) and CSS (178 KB), particularly from YouTube embeds and various WordPress plugins, creating unnecessary delays. Optimizing images, removing unused code, and improving caching could dramatically improve load times and boost the performance score by 30+ points.

Other Optimization Recommendations

Optimize Image Delivery and Sizing

High Impact+18 points estimated

Why It Matters:

Images waste 740 KiB and delay LCP by 1.45 seconds due to poor compression and oversized dimensions.

How to Fix:

Install a WordPress image optimization plugin like ShortPixel or Smush to automatically compress images by 30-50%. Configure responsive image sizes in your theme to serve properly sized images (the carousel images are loading at 1024px but displaying at 634px). Convert images to WebP format for better compression while maintaining quality.

Eliminate Unused CSS and JavaScript

High Impact+15 points estimated

Why It Matters:

Unused code wastes 730 KiB of bandwidth and blocks rendering, delaying FCP by 600ms.

How to Fix:

Use Asset CleanUp Pro or WP Rocket to remove unused CSS/JS from YouTube embeds and Ultimate Member plugin on pages that don't need them. Defer loading of non-critical JavaScript until after page load. Consider replacing the YouTube embed with a thumbnail that loads the video on click to eliminate 500+ KiB of unused code.

Keep Your Site Fast After Optimization

Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.

Explore DeployHQ →Trusted by engineering teams shipping high-performance sites

Want to Analyze YOUR Website?

Get AI-powered performance insights with actionable fixes in 30 seconds

More WordPress Speed Tests

WordPress Performance Resources

Frequently Asked Questions