Largest Contentful Paint
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
How to optimize housewashingexperts.com.au
Images are wasting 117KB of bandwidth and could load faster with modern compression.
Install ShortPixel or Smush Pro to automatically convert PNG images to WebP format. Focus on the large flip-box images (HWE-home-19-NEW.png, HWE-home-18-NEW.png) which can save 70KB+ each. Enable WebP delivery through your LiteSpeed Cache plugin settings.
A score of 53 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Largest Contentful Paint
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Interaction to Next Paint
Good: < 200ms
Measures how quickly the page responds to user interactions
Cumulative Layout Shift
Good: < 0.1
Measures visual stability - how much content shifts during page load
This WordPress site has poor performance with a score of 53/100, indicating significant issues that hurt user experience. The biggest problem is excessive layout shifting (CLS score of 0.97), primarily caused by web fonts loading late and causing text to jump around as the page loads. The site also suffers from heavy JavaScript execution taking 1.6 seconds, massive layout shifts worth nearly 1.0 CLS points, and slow font loading that delays content visibility by 800ms. To dramatically improve performance, prioritize fixing font loading by using font-display: swap, reduce JavaScript bundle sizes, and optimize the 29KB of unused CSS - these changes alone could boost the score by 25+ points and provide a much smoother browsing experience.
Why It Matters:
Web fonts are causing massive layout shifts (CLS: 0.973) and blocking First Contentful Paint by 800ms.
How to Fix:
Add font-display: swap to your Divi theme's FontAwesome and module fonts in wp-content/themes/Divi/style.css. Preload critical fonts using <link rel='preload'> in your theme's header.php. Consider using system fonts as fallbacks with font-metric overrides to prevent layout jumps.
Why It Matters:
Your main JavaScript bundle is blocking the thread for 2.5 seconds and 60% of it is unused code.
How to Fix:
Use LiteSpeed Cache's JavaScript optimization to remove unused code from wp-content/litespeed/js/7031b9878856682b8aae2277e57cd8ea.js. Defer Google Tag Manager and Facebook Pixel scripts until after page load. Consider splitting the bundle or removing unnecessary WordPress plugins that add JavaScript.
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More WordPress Speed Tests
Custom fonts block text rendering for 880ms, delaying FCP and creating poor user experience.
LCP element has 7.5 second resource load delay because it's not discoverable from initial HTML.
Unused assets waste 130KB of bandwidth and delay FCP by 1.05 seconds, severely impacting Core Web Vitals.
CSS files are blocking page rendering and delaying FCP by 8.99 seconds, severely impacting user experience.
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