LCP
Largest Contentful Paint
14.3s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Fix Video Layout Shift Issues
How to optimize hthf.org
Fix Video Layout Shift Issues
High Impact+20 points estimated
Why It Matters
Video element causes 0.712 CLS score by shifting content during load, creating jarring user experience.
How to Fix
Add explicit dimensions to video container with aspect-ratio CSS property. Reserve space for video player using min-height before MediaElement.js loads. Use CSS transform instead of changing element dimensions during video initialization.
0Poor
What This Score Means
A score of 10 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
488ms
Needs Improvement
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.71
Poor
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This WordPress site has extremely poor performance with a score of only 10/100, indicating severe user experience issues. The biggest problem is massive unused JavaScript from YouTube embeds (1,909 KiB wasted), which is delaying your Largest Contentful Paint to a catastrophic 14.3 seconds - nearly 10 seconds slower than Google's recommended threshold. Additionally, the site suffers from render-blocking CSS resources, unoptimized PNG images that could be converted to WebP format, and significant layout shifts caused by video elements loading. Removing or deferring unused YouTube scripts, optimizing images, and fixing the video loading issues could potentially improve your performance score by 60+ points and dramatically reduce load times from 14+ seconds to under 4 seconds.
Other Optimization Recommendations
Remove Unused JavaScript from YouTube
High Impact+25 points estimatedWhy It Matters:
Unused JavaScript wastes 1.9MB and delays LCP by 4.8 seconds, severely impacting page performance.
How to Fix:
Replace YouTube embeds with lite-youtube-embed plugin or wp-youtube-lyte. Use facade loading to show thumbnail until user clicks. Alternatively, load YouTube videos only when they scroll into view using intersection observer.
Optimize Images to WebP Format
High Impact+15 points estimatedWhy It Matters:
Large PNG images waste 2.2MB bandwidth and slow LCP by 2.7 seconds on mobile connections.
How to Fix:
Install ShortPixel or Imagify WordPress plugin to auto-convert images to WebP. Manually convert the 1.3MB Mike-Moore-Veterans-Park.png to WebP format. Enable responsive images with proper srcset attributes for different screen sizes.
Keep Your Site Fast After Optimization
Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.
Explore DeployHQ →Trusted by engineering teams shipping high-performance sites
Want to Analyze YOUR Website?
Get AI-powered performance insights with actionable fixes in 30 seconds
Related Performance Analyses
More WordPress Speed Tests
WordPress Performance Resources
Compress and Resize Hero Image
The 2.6MB artwork image is oversized for display (1863x2560 served for 623x856) and poorly compressed, causing massive LCP delays.
Optimize Server Response Time
The 700ms server response time delays all page resources and directly impacts both LCP and FCP by 600ms each.
Fix LCP Image Loading Issues
The LCP image has 5.3 seconds of resource load delay and lazy loading prevents immediate discovery, causing the 16.7s LCP time.
Add Explicit Image Dimensions
Images without width/height attributes cause layout shifts as they load, negatively impacting CLS scores.