Compress and Resize Images

How to optimize restaurantsbrighton.co.uk

WordPress SiteScore: 38/100Analyzed April 2026Re-analyze this site

Compress and Resize Images

High Impact+18 points estimated

Why It Matters

Large images waste 3.9MB of data and significantly delay page rendering, especially on mobile.

How to Fix

Install ShortPixel or Imagify WordPress plugin to automatically compress images by 60-80%. Enable responsive images and WebP conversion. Resize the 1.4MB landscape image to appropriate dimensions for mobile viewing.

0Poor

What This Score Means

A score of 38 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

11.2s
Poor

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

473ms
Needs Improvement

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.02
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This WordPress site has severe performance issues with a critically low score of 38/100. The biggest problem is extremely slow loading times, with your largest content taking over 11 seconds to appear and pages becoming interactive only after 12+ seconds - far exceeding Google's recommended thresholds. Your site is loading nearly 10MB of data including massive unoptimized images (some over 1MB each), excessive unused JavaScript and CSS code, and suffering from inefficient font loading that's blocking content display. Immediately compressing and properly sizing your images, removing unused code from plugins like Revolution Slider and Elementor, and optimizing your JavaScript execution could potentially improve your score by 40+ points and dramatically enhance user experience.

Other Optimization Recommendations

Optimize LCP Image Discovery

High Impact+25 points estimated

Why It Matters:

The LCP element isn't discoverable from HTML and lacks priority hints, causing an 11.2s LCP time.

How to Fix:

Add fetchpriority='high' attribute to your hero/banner image. Ensure the LCP image is not lazy-loaded and is directly referenced in HTML rather than loaded via JavaScript. Consider using a preload link for the critical image.

Remove Unused CSS and JavaScript

Medium Impact+12 points estimated

Why It Matters:

171KB of unused JavaScript and 51KB of unused CSS are blocking rendering and extending load times.

How to Fix:

Use Asset CleanUp Pro to disable unused Elementor modules and Revolution Slider scripts on pages that don't need them. Remove unused CSS from your child theme. Consider switching from Elementor to Gutenberg blocks for better performance.

Keep Your Site Fast After Optimization

Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.

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