LCP
Largest Contentful Paint
10.4s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Optimize JavaScript Execution and Bundle Size
How to optimize rwl.fitness
Optimize JavaScript Execution and Bundle Size
High Impact+25 points estimated
Why It Matters
JavaScript execution takes 1.9 seconds and blocks the main thread, severely impacting TBT (678ms) and TTI (14.6s).
How to Fix
In Webflow Project Settings, enable 'Minify HTML/CSS/JS' if not already done. Remove unused third-party scripts like excess Facebook Pixel configs and ClickCease if unnecessary. Consider moving non-critical tracking scripts to load after user interaction using Google Tag Manager's trigger delays.
0Poor
What This Score Means
A score of 40 falls in the "Poor" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
234ms
Needs Improvement
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.00
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This Webflow site has severe performance issues with a score of just 40/100. The biggest problem is excessive JavaScript execution time (1.9 seconds) from Webflow's own scripts, which is blocking the page from becoming interactive for nearly 15 seconds and delaying the first content paint to 4.6 seconds. The site is also loading enormous video files (over 70MB total) without proper caching, and has significant amounts of unused CSS and JavaScript that could be removed. Optimizing the JavaScript delivery, implementing proper caching for video content, and removing unused code could potentially improve the score by 30+ points and dramatically reduce load times.
Other Optimization Recommendations
Fix Render-Blocking Resources
High Impact+20 points estimatedWhy It Matters:
Critical resources are blocking initial render for 3.7 seconds, directly delaying both FCP (4.6s) and LCP (10.4s).
How to Fix:
In Webflow Designer, move custom CSS to the head using embed elements for critical styles only. Defer non-essential Webflow interactions until after page load. Use resource hints like preload for critical fonts in the head section of Page Settings.
Add Image Dimensions and Optimize Delivery
Medium Impact+12 points estimatedWhy It Matters:
Missing image dimensions cause layout shifts and poor CLS, while oversized images waste 22KB and delay LCP by 150ms.
How to Fix:
In Webflow Designer, set explicit width and height on all image elements including logos and accreditation badges. Use Webflow's responsive image settings to serve appropriately sized images. Enable WebP format in Project Settings if available, or manually upload WebP versions.
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Related Performance Analyses
More Webflow Speed Tests
Webflow Performance Resources
Add Image Dimensions and Optimize Delivery
Missing image dimensions cause layout shifts and poor CLS, while oversized images waste 22KB and delay LCP by 150ms.
Fix Render-Blocking Resources
Critical resources are blocking initial render for 3.7 seconds, directly delaying both FCP (4.6s) and LCP (10.4s).
Fix jQuery-Caused Forced Reflows
jQuery operations are causing 57ms of forced layout recalculations, blocking user interactions.
Optimize Render-Blocking CSS Resources
Critical CSS is blocking First Contentful Paint for 3 seconds, delaying when users see content.