LCP
Largest Contentful Paint
12.7s
Poor
Good: < 2.5s
Measures how long it takes for the main content to appear on screen
Remove Massive Video File
How to optimize mamasfruits.bg
Remove Massive Video File
High Impact+25 points estimated
Why It Matters
A 13.7MB video file dominates your page weight (86% of total payload) and severely impacts loading performance.
How to Fix
Replace the master-3-1.mp4 video with a compressed version using H.264 codec targeting 2-3MB max. Consider using a video CDN like Cloudinary or hosting on YouTube/Vimeo and embedding instead. If autoplay is required, create a lightweight poster image with play button overlay.
0Needs Improvement
What This Score Means
A score of 59 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.
This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.
Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.
Core Web Vitals Analysis
INP
Interaction to Next Paint
56ms
Good
Good: < 200ms
Measures how quickly the page responds to user interactions
CLS
Cumulative Layout Shift
0.04
Good
Good: < 0.1
Measures visual stability - how much content shifts during page load
AI Performance Analysis
This website has poor performance with a score of 59/100, indicating significant issues that are hurting user experience. The biggest problem is an enormous 13.7MB video file that's drastically slowing down the page load, contributing to a painfully slow 12.7-second Largest Contentful Paint and 6-second First Contentful Paint. Additionally, the site is loading 158KB of unused CSS and has poorly optimized images that are much larger than needed for their display size. To improve performance, the video file should be compressed or replaced with a lighter alternative, unused CSS should be removed, and images should be properly sized for their containers - these changes alone could save over 15MB of data and dramatically improve loading times.
Other Optimization Recommendations
Fix LCP Image Lazy Loading
High Impact+18 points estimatedWhy It Matters:
Your LCP image has lazy loading enabled, delaying the largest content paint by 2.9 seconds.
How to Fix:
Remove loading='lazy' from the strawberry image that serves as LCP element. Add fetchpriority='high' to prioritize its loading. Ensure this critical image loads immediately by placing it in the initial HTML without lazy loading attributes.
Eliminate Unused CSS Rules
Medium Impact+12 points estimatedWhy It Matters:
158KB of unused CSS delays rendering by 900ms and blocks critical resource loading.
How to Fix:
Remove unused dashicons.min.css (36KB) since it's admin-only styling. Use PurgeCSS or Asset CleanUp Pro to eliminate unused rules from Elementor and plugin stylesheets. Consider critical CSS inlining for above-the-fold content using WP Rocket or Autoptimize.
Keep Your Site Fast After Optimization
Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.
Explore DeployHQ →Trusted by engineering teams shipping high-performance sites
Want to Analyze YOUR Website?
Get AI-powered performance insights with actionable fixes in 30 seconds
Related Performance Analyses
More Generic Speed Tests
Generic Performance Resources
Eliminate Unused CSS Rules
158KB of unused CSS delays rendering by 900ms and blocks critical resource loading.
Fix LCP Image Lazy Loading
Your LCP image has lazy loading enabled, delaying the largest content paint by 2.9 seconds.
Implement Proper Image Optimization
Oversized images waste 38 KiB and the LCP image lacks fetchpriority optimization, delaying render completion.
Optimize Critical Resource Loading
Render-blocking CSS files are delaying First Contentful Paint by 310ms and creating long dependency chains.