Optimize Image Sizes and Delivery

How to optimize mamasfruits.bg

Generic SiteScore: 56/100Analyzed April 2026Re-analyze this site

Optimize Image Sizes and Delivery

High Impact+18 points estimated

Why It Matters

Oversized images waste 228 KiB and delay LCP by 400ms with the kiwi image alone causing 68 KiB of unnecessary data transfer.

How to Fix

Implement proper responsive image sizing by updating your WordPress theme to use correctly sized image variants. Configure your media settings to generate appropriate thumbnail sizes (443x443, 378x378, 513x513) that match display dimensions. Add fetchpriority='high' to your LCP image and ensure lazy loading is properly configured for below-the-fold images.

0Needs Improvement

What This Score Means

A score of 56 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

9.3s
Poor

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

16ms
Good

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.00
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This website has poor performance with a score of 56/100, indicating significant user experience issues. The biggest problem is extremely slow loading times, with the Largest Contentful Paint taking 9.3 seconds - far exceeding Google's recommended 2.5 seconds. The primary culprit is oversized images that are being served at 768x768 pixels when they're only displayed at much smaller dimensions, wasting 228 KiB of bandwidth and causing a 400ms delay. Additionally, the site has 278 KiB of unused CSS that should be removed, and there's a 6-second resource load delay that's preventing content from appearing quickly. Implementing responsive images and cleaning up unused stylesheets could dramatically improve load times and user satisfaction.

Other Optimization Recommendations

Remove Unused CSS and Fonts

High Impact+15 points estimated

Why It Matters:

278 KiB of unused CSS blocks rendering for 320ms and delays both FCP and LCP by 300ms each.

How to Fix:

Audit your Google Fonts implementation to load only required font weights and styles instead of the full family. Use a plugin like Asset CleanUp Pro to identify and remove unused CSS rules from your Elementor and theme stylesheets. Configure critical CSS extraction to inline above-the-fold styles and defer non-critical CSS.

Fix LCP Image Discovery Delay

Medium Impact+12 points estimated

Why It Matters:

Your LCP element has a 6-second resource load delay because it's not discoverable in the initial HTML document.

How to Fix:

Move your LCP image (strawberry) higher in the DOM structure or make it part of the initial HTML rather than loading through JavaScript. Add fetchpriority='high' attribute to the LCP image element. Ensure the image src is directly in the HTML rather than being loaded via lazy loading mechanisms for above-the-fold content.

Keep Your Site Fast After Optimization

Once your site is optimized, maintain that speed. Use DeployHQ for zero-downtime, automated deployments—so performance fixes and updates go live safely every time, without breaking your site.

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