Add Image Dimensions and Cache Headers

How to optimize decisionbyheart.com

Generic SiteScore: 89/100Analyzed January 2026

Add Image Dimensions and Cache Headers

Medium Impact+4 points estimated

Why It Matters

Missing image dimensions cause layout shifts affecting CLS, while poor caching forces unnecessary re-downloads.

How to Fix

Add explicit width and height attributes to all SVG logos and images, especially the header logo and Terranor logos. Configure server-side caching headers for matomo.js and other analytics scripts to cache for at least 1 year. Use WordPress caching plugins like W3 Total Cache to set proper browser cache lifetimes.

0Needs Improvement

What This Score Means

A score of 89 falls in the "Needs Improvement" range (50-89). While it is better than poor (0-49), you should aim for 90+ to provide an optimal user experience and maximize SEO benefits.

This site is slower than approximately 35% of similar sites. The main issues affecting performance are image optimization, JavaScript execution time, and layout stability.

Addressing these issues could improve your conversion rate by 15-20% and boost your search engine rankings.

Core Web Vitals Analysis

LCP

Largest Contentful Paint

3.0s
Needs Improvement

Good: < 2.5s

Measures how long it takes for the main content to appear on screen

INP

Interaction to Next Paint

176ms
Good

Good: < 200ms

Measures how quickly the page responds to user interactions

CLS

Cumulative Layout Shift

0.00
Good

Good: < 0.1

Measures visual stability - how much content shifts during page load

AI Performance Analysis

This website has good performance with a score of 89/100, but there are still some opportunities for improvement. The biggest issue is render-blocking JavaScript and CSS files that are delaying the initial page load by nearly 1 second, which directly impacts how quickly users see content. The site is also serving oversized images that waste 310 KB of bandwidth - images are being loaded at much higher resolutions than needed for their display size. Additionally, there's 234 KB of unused JavaScript from Google Analytics and Tag Manager that could be optimized or deferred to speed up the page.

Other Optimization Recommendations

Eliminate Render Blocking Resources

High Impact+8 points estimated

Why It Matters:

Critical CSS and JavaScript files are blocking initial render, delaying LCP and FCP by 950ms.

How to Fix:

Inline critical CSS directly in the HTML head or use WordPress plugins like WP Rocket to automatically inline above-the-fold styles. Defer JavaScript files like email-encoder-bundle and i18n.min.js by adding async or defer attributes. Move non-critical CSS to load after first paint using media='print' onload technique.

Optimize Image Dimensions and Delivery

High Impact+6 points estimated

Why It Matters:

Oversized images waste 310 KiB of bandwidth and slow down page loading, particularly impacting mobile users.

How to Fix:

Generate responsive image sizes using WordPress's built-in srcset functionality or plugins like ShortPixel. Resize the scroll-media-text mobile images from 1331px to appropriate display dimensions (657px width). Implement lazy loading for below-the-fold images and consider using WebP format with fallbacks.

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